What to do first?

All of us struggle at some point, or even every day, to decide what to do first.

However, if we paused for a moment and stopped to ask these two things, then it would be a whole lot easier to decide.

What to do I fear the most?

What matters to me, as in really, really, matters?

It’s likely to be the thing you fear doing the most is the thing that really, really, matters most.

Fear is the barometer and something that matters the most is the inspiration to motivate us to take action.

As Mark Twain said ‘take the biggest ugliest frog first each day and eat it’ or words similar to that. The most important thing that will make a difference to our life, is the thing to do first and carry on until it’s done and if it can not be done all at once, then break into chunks, but start on that thing first every day.

Often the fear of success prohibits us doing the obvious and we busy ourselves with ‘avoidance’ tasks that make us feel like we are ‘on it’. We are not, we are putting off the things that matter simply to avoid facing our fears.

Don’t think, just start, small steps every day, but do something you fear and something that matters.

Our moments of greatness in life all start now with the first magical step into the unknown of doing things we care about.



The problem with the obsession with eliminating danger from the world is that reward comes from risky.

When I say reward, I am not referring to financial reward that the old school capitalist world has sold us. That reward has only created the mass money making machines of the industrialised world, where precision like productivity churns out bland, homogenised stuff and trinkets for the masses.

I am talking about a more spiritual, meaningful and fulfilling reward of happiness from taking a risk and succeeding.

The woes of modern life for many in the developed world is caused by the sanitised life we lead, marching like zombies to the ‘factory’ to produce mainly unnecessary stuff for the masses to consume.

Even in the glitzy, buzzing world of ‘start-ups’ and entrepreneurs, many are in fact poorly paid lackeys of angel investors and VC funds, many have sold their soul to be ‘investor ready’ and the risk is lessened.

Now the weird and artisanal are rising up to live dangerously and create something risky and different. They are serving ever-increasing niche markets of the connected world. The reward they get is doing something they love and the sense of fulfilment is huge.

The more different, the riskier it is, and the personal reward is bigger. It’s the rush of excitement that is missing for many.

Danger is exciting, safe is dull. We are not here on this planet to be safe. As the human race, we didn’t migrate from the plains of East Africa 70,000 years ago to reach 2016 by playing it safe, by not relishing some danger.

Live a dangerous life – it’s fun.