Urgency

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We must have a ‘sense of urgency’ is something that is often said in business, we need to ‘hustle’.

Is the need for ‘urgency’ or to ‘hustle’ more to do with the need to fit in and to be seen to be following the crowd, than any real business need. The people who will sell you the need for money, will tell you that you need to be ‘hustling’, you have ‘no time to waste’.

There is no fire, there is no life/death deadlines, there is no need to behave to a formulaic pattern, laid out by the ‘wise’.

Standard, generic and easily replicable stuff needs urgency, as if you don’t sell it like ‘hot cakes’, then someone else will or can, thus stealing your prize.

If you want to create remarkable things, that takes time, patience, and means sticking to what you truly believe in. You have to be prepared to invest time, as the very best takes practice and takes a commitment to whatever time it takes to happen.

Urgency is created by those who have no time for the remarkable, only for the now and immediate gratification.

Creating is for people who have all the time in the world, and a desire to do the best that they can.

Don’t get sucked into urgency, be bold and spend time to create your own thing and have faith in your way of doing things.

Don’t over engineer

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All too often in life we try too hard to make something happen.

Our desire to make something happen is very strong at times, even though the only thing we can control is ourselves. Yet, we many times get hell bent on engineering an outcome.

Most humans resent or rebel when their freedoms are compromised by others, and the more that is forced, the more we tend to rebel and the less likely the outcome, that the controller wants to make happen, happens.

We all would recognise this when we are on the receiving end, yet when we have that strong urge to get something to happen how we want, we then seem to forget all about that, and end up going head first into forcing something.

Don’t over engineer outcomes, in fact try hard not to engineer anything with a overly selfish motive behind it, as the best things in life happen naturally, unforced and out of serendipitous moments.

The more you relax and stop swimming against the tide, the more you are just yourself, the less you deliberately seek something.

Then we send out the right signals, and allow others to make their own minds up. It is better that the other person choices the outcome we want, because it is something that they are inspired by, not something we have manipulated or motivated them to choose.

This all comes down to the audiences we choose too, if you are surrounded by the right people, who like you and your values, then the are more likely to be inspired to choose what you stand for, and the less you will need to over engineer.