Author: philipdodson

Hi I’m Philip Dodson entrepreneur co-founder of @Work Hubs and founder of Dodson Commercial I am passionate about revolutionising how & where we work, enabling individuals and business to connect, network and grow. Self-employment within the next 7-10 years will become the norm in the developed world, alongside this will be a co-working revolution. The future is all about sharing, collaborating and helping others to succeed. Find out more – @WorkHubs

What to do first?

Posted on by philipdodson

All of us struggle at some point, or even every day, to decide what to do first.

However, if we paused for a moment and stopped to ask these two things, then it would be a whole lot easier to decide.

What to do I fear the most?

What matters to me, as in really, really, matters?

It’s likely to be the thing you fear doing the most is the thing that really, really, matters most.

Fear is the barometer and something that matters the most is the inspiration to motivate us to take action.

As Mark Twain said ‘take the biggest ugliest frog first each day and eat it’ or words similar to that. The most important thing that will make a difference to our life, is the thing to do first and carry on until it’s done and if it can not be done all at once, then break into chunks, but start on that thing first every day.

Often the fear of success prohibits us doing the obvious and we busy ourselves with ‘avoidance’ tasks that make us feel like we are ‘on it’. We are not, we are putting off the things that matter simply to avoid facing our fears.

Don’t think, just start, small steps every day, but do something you fear and something that matters.

Our moments of greatness in life all start now with the first magical step into the unknown of doing things we care about.

It’s sadly not about ‘how you tell ’em’

Posted on by philipdodson


It’s often said ‘don’t let the facts get in the way of a good story’. 

Film posters often say things like ‘totally amazing’ cutting off the true quote ‘totally amazing for 5 minutes then utter crap’. 

People also say ‘make it look as good as you can’ or ‘polish it up a bit’. 

On the tube I read an advert for a broadsheet leading newspaper that said ‘our manifesto, the best….’ then underneath ‘we’ve correctly predicted every General Election and referendum this decade’. 

So that’s 2 elections and 2 referendums. Each referendum was ‘yes’ or ‘no’ so 50/50, just toss a coin you don’t need the newspaper. Then the General Election are fairly similar it’s either one or other who win, Labour or Tory. 

One can assume their predictions we’re poor, for these easily called results, in the previous decade, otherwise they would have said ‘we predicted every election for 20 years’. Slightly more impressive. 

The thing is all that marketing splosh and gloss is wasted. 

Better to be brutally honest about what they are good at not trying gain readers with wishy washy statements that few will fall for. 

Tell ’em as it is, because if we’re good why would we need to deceive people? If we’re not good, then get better, people always work out deceit and remember it long after. 

If  we are great at what we do and honest about it, what will happen is our fans will also tell others and become our evangelistic advocates. 

Better than any tube ad we could place. 

Be honest, be good. Simple.