Tag: Philip Dodson

Joy is ours to choose and create

Posted on by philipdodson

What we choose to do in life does not matter to anyone but ourselves.

How we do it is up to us, no one else. We do not need permission.

How big or small scale we want it to be is a choice for us only.

What success looks like to us is all that matters.

It’s all personal choices that we decide. Our journey matters to us. No approval required.

The most important thing is to love the life that we choose, enjoy the moments, and stay true to your values, your vision, and cherish the people who love what you do.

Just go out, relax, find out what makes you smile, what brings you joy and do that to best that you can.

Don’t worry about what others think they have their own journey to focus on.

Don’t sweat about things, they always sort themselves out, especially when we are at peace and let go.

This is ours and ours only, let go and enjoy.

Joy is ours to choose and create.

5 reasons why ‘5 reason to…’ lists don’t work

Posted on by philipdodson

1. It’s been done, we’ve all been there.

2. It’s been done to death.

3. It is not imaginative.

4. It is unlikely we’ll say anything that will stand out, that is really insightful, just more list filler.

5. It’s difficult to think of 5 things or 9, or 12 or whatever number we chose for our list. So we fill up lists to make them look bigger and more useful.

Lists are often accompanied by a ‘buy my stuff’ style ‘hook’. We’ve all spat them out now and do not get hooked.

What we could choose to do instead is share our story, our passion, and build trust by generously sharing our knowledge in a deeper more informative way, that will connect us with the people who like what we have to say and what we stand for.

Our story is uniquely different and needs to be told to our tribe/audience who will care about what we do if it adds real value in exchange for their time to consume our content.

Skip the lists and hooks for more genuine content that is about connecting, sharing, building value and trust.

Avoid the quick wins and opt for the longer term.