Tag: collaboration

It’s a revolution, no more jelly beans.

Posted on by philipdodson

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So earlier in the week I blogged about changing the world with soap, so continuing in that vein, I now bring fruit into the revolution.

It’s easy this changing the world stuff, a bit of environmentally friendly soap, no more plastic bottles, and now fruit.

For those who know @Work Hubs, will know it for the trademark Jelly Beans, it has been the source of many a social interaction. However, I have thought for a while about this, and as it has been so synonymous with the place, that it felt like I was about to cut my arm off (OK maybe a little dramatic).

However, the biscuit jar and the jelly beans was not sitting well with my values and what I stand for. I don’t eat hardly any refined sugar any more. I used to eat a lot of it, and consequences weren’t pretty.

So here I was not eating it, yet happily giving it to my members at the hub.

The response has been good, better than I had feared, I was envisioning a mutiny. I feel better for doing it, knowing that people can eat fruit, sugar/additive free Nakd bars, and fruit & seed mix. They will feel better for it too.

So again, you don’t change the world with a bit of fruit, soap and glass bottles. However, you can start to make your difference step-by-step.

I hope that by sharing this, it will encourage others to make small changes too.

The sugar is a big thing for me, as I have grown up in a world, where sugar has become the biggest and most damaging drug. The damage that it is doing to human kind is huge.

My New World Project is all about making change and it is just starting, I’m on step 4 of the 1,000 mile journey and all I hope is to make my difference and inspire others too.

The price of dropping your trousers

Posted on by philipdodson

Price is one of these old school manipulative tools that is used heavily in business.

The phrase ‘they dropped their trousers on that’ is a well used one, especially when the purchaser is eagerly telling their peers about a great ‘deal’ that they negotiated.

The fact is that most businesses have built manipulation space into their pricing model and therefore ‘deals’, if that’s what you’re after, are rarely a deal.

How about running a business honestly and straight-forwardly. Whereby you price fairly to start with, demonstrate the more important value of being part of your business journey and then not needing to sell.

Demonstrate your ‘why’, your reason for being in business, put your values into it, price fairly and then there is no need to sell or manipulate your customers with the ‘price’ tool. They will gladly buy and stay loyal, even when others attempt to lure them away with price.

Stop discounting, stop over-inflating your prices and stop manipulating. Simply be honest, value-driven, fair and inspiring. Otherwise the price of always ‘dropping your trousers’ will be, that it becomes the only tool you have to attract customers and sooner or later it stops working as there is no value in the transaction or loyalty.