Tag: sharing

The final countdown…day 3

Posted on by philipdodson

The end is near, I’ve survived a conference, wow.

Was it better than expected? Yes, as I have learnt, finally, to have no expectations of others or anything that is outside of my control.

Could it be better? Well, I think the even better question is, can it be even better? It was overall a great 3 days, where I connected with existing friends, made new ones, I learnt many things about coworking and I could make my coworking business even better, and I laughed, heard great stories and made some very exciting new connections.

So how could it be even better?

Well, for me, more of the open discussion forums and topics suggested by the participants and facilitated by them.

Slightly less of the talking at us and reading slides, but that is a personal thing and I could always choose to go grab a coffee or do some work when those sessions are on.

Overall, well done to Coworking Europe and the team who put it together.

Thanks to all the great people who participated and shared their knowledge and stories.

What next? Who knows other than there will be many exciting conversations to come in the coming weeks and months that have been ignited from the connections this week here in Dublin.

Finally, as a Copass Camp veteran, I always come away with renewed energy from the collective inspiration that their camps bring, I have come away this time with an extra boost from attending the conference.

That is the value I’ve gained from attending.

5 reasons why ‘5 reason to…’ lists don’t work

Posted on by philipdodson

1. It’s been done, we’ve all been there.

2. It’s been done to death.

3. It is not imaginative.

4. It is unlikely we’ll say anything that will stand out, that is really insightful, just more list filler.

5. It’s difficult to think of 5 things or 9, or 12 or whatever number we chose for our list. So we fill up lists to make them look bigger and more useful.

Lists are often accompanied by a ‘buy my stuff’ style ‘hook’. We’ve all spat them out now and do not get hooked.

What we could choose to do instead is share our story, our passion, and build trust by generously sharing our knowledge in a deeper more informative way, that will connect us with the people who like what we have to say and what we stand for.

Our story is uniquely different and needs to be told to our tribe/audience who will care about what we do if it adds real value in exchange for their time to consume our content.

Skip the lists and hooks for more genuine content that is about connecting, sharing, building value and trust.

Avoid the quick wins and opt for the longer term.