Eating your own dog food

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I’m sat here thinking about things before doing today’s post. I realised that I am super great at offering my advice to others and yet when it comes to me, and what I do, at times I don’t always eat my own dog food, which seems a little daft, to be honest.

We perhaps think that other people’s challenges are easier to solve or perhaps because our challenges are naturally more important to us, we seem to freeze on advising ourselves. Or think well that won’t work for us, then fear takes over and we don’t act.

Sure, it is important to get advice, listen to, read, talk and get inspiration from others, that’s how we learn. But if you have, like all of us accumulated all this learning from our life experiences, then it might be a good idea to apply some of that, if not all of it, to our own lives.

The biggest experts on our lives is ourselves, after all, we have been on every single step of the journey and we do actually deep down know what is good for us.

The buck stops with us, we can choose to eat our own dog food or not.

We all have power

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The most overlooked and amazing gift that the internet has given us all is connection and the ability to create our own audience and tribe. Not gigabytes of data.

Now we are able to connect with people all over the world and if we are clear enough about our message, then we will attract others who share our values and cause. We can form communities, create change, in fact, the possibilities are only limited by ourselves.

This means we can now have our own TV (video), radio (podcasts), newspaper (blogs) and books(self-publishing). We are the editor in chief of all our outputs. Before only the established media had this power, backed by massive audiences and massive advertising revenue.

The mass is melting and the individual is rising, who are building their own unique content and messages for niche tribes.

We all now have a power, will you use it and what will you use it for?

Your audience is waiting.