Expectations

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Disappointment is something that affects us badly. We feel sadness or we beat ourselves for failing to meet our expectations. Or we have disappointment with others when we set expectations on them.

Often when we are disappointed by something, we aim to try even harder with that particular goal or say I need to do more or push more.

It is all to do with managing expectations of ourselves and what we expect of others, of what we are doing ourselves or collectively.

That doesn’t mean to have a negatively low expectation of everything that we do or others. It means expect to do less and do not put unrealistic expectations on things, be prepared to try, readjust and keep adjusting until it gets to where you want. Often having no expectations is very liberating.

Expect less, do less and end up achieving more by removing the draining effects of disappointment with ourselves and others.

Don’t expect everything now.

Beyond your bubble

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We often live in a bubble, an echo chamber of the same opinions, same people, same network, same customers and so on.

It’s great to be in a tribe of like-minded people that share your views and values.

However, in order to expand that within your business to new people, we have to burst out of our bubble.

This comes from sending a regular, consistent and relevant message. It comes with patience to add the right new people and not worry about just how long that might take. It comes from inspiring others beyond those already bought in.

The right message often enough is more important than short-cutting it by trading your values for sales and marketing manipulation and trickery. Sooner or later people find you and the ones who do, come because your cause matters.

Loyalty is built on values and that’s how to go beyond your current bubble.