Tag: gurus

Selling certainty

Posted on by philipdodson

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For all those who are in the business of selling certainty, stop it, you can’t sell it. It doesn’t exist and you are manipulating others purely for a financial gain.

For all those wanting to buy certainty, stop it, you can’t buy it, no matter what the ‘guru’ is telling you. All you are seeking is to shortcut hard work and being personally accountable.

Certainty, even if it existed, is boring and it is a tool used to get us to comply through fear and satisfying our seeming desire for instant gratification versus patience, meaning and the sense of achievement that follows hard work.

So sure death is currently a pretty certain outcome for us all, the other part of the well-known phrase, ‘taxes’, is now only a certainty for some. That apart, all the rest is an unknown outcome varying from reasonably certain to completely unknown.

In the business world, the peddlers of certainty are selling you something that you can’t simply replicate and turn into a money making winning formula in just 6 months!! You are not someone else, their thing has been done, and if life was as simple as reading a book, watching a course online or going to seminar then there would be a) no point to life and b) why aren’t the peddlers busy making millions instead of selling us their ‘magic formula’?

Don’t fool for short-cuts and don’t try to sell them. Find something in life that is risky, rewarding and meaningful.

Eating your own dog food

Posted on by philipdodson

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I’m sat here thinking about things before doing today’s post. I realised that I am super great at offering my advice to others and yet when it comes to me, and what I do, at times I don’t always eat my own dog food, which seems a little daft, to be honest.

We perhaps think that other people’s challenges are easier to solve or perhaps because our challenges are naturally more important to us, we seem to freeze on advising ourselves. Or think well that won’t work for us, then fear takes over and we don’t act.

Sure, it is important to get advice, listen to, read, talk and get inspiration from others, that’s how we learn. But if you have, like all of us accumulated all this learning from our life experiences, then it might be a good idea to apply some of that, if not all of it, to our own lives.

The biggest experts on our lives is ourselves, after all, we have been on every single step of the journey and we do actually deep down know what is good for us.

The buck stops with us, we can choose to eat our own dog food or not.