Stats and stories 

Do as much research as you like, get as many stats as you want. Add some pie charts, graphs, data and as many factual pieces as you can gather. 

Nothing beats the story, the human part, the thing that we can relate to, empathise with, imagine being there. 

We are humans not machines. We don’t need more stats, we need more stories. 

Tell yours with the passion it deserves, as we all have something worthy of sharing. 

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